Saturday 20 April 2013

CSR – Common Social responsibility


Yes your brain is rightly responding by suspecting(speculating) that CSR is acronym for Corporate Social responsibility not Common Social responsibility. If you are an MBA aspirant then you might know this term because somehow this could be your group discussion topic and if you are avid reader or you are one of those who keep their current affairs quotient high then you must come up with name Azim Prem Ji Biggest Philanthropist among Indian Biz Tycoons.

Every MNC has CSR Initiative in their company for the awareness of social responsibility and of what they owe to the society. So it is the duty of the corporate honchos to Donate and let less privileged feel that someone understands them and is ready to help them. But it is mournful that still there is a gap between what’s been talked about and what’s been done. The awareness still doesn't overcome the greed that one nurtures in one’s heart to bring all the wealth of the world to the feet of one’s family. I do not disapprove one’s concern for blood but would like them to understand where to take a turn, when to switch from family to society.

                     (source:google)  

But then, I also believe, why to wait till one enters the corporate world. Why isn't this sense of Social responsibility instigated earlier i.e., immediately after we gain conscious. If only we teach our children, who are privileged enough to go to good schools and leading a luxurious life, that they owe something to their peers who are less privileged and are forced to struggle, maybe as a labour worker at a tender age,  to earn his bread and not have any access to education which actually is their right.

In my opinion, CSR should rather be taught as a part of curriculum and like any other subject it should also be evaluated. The basis of evaluation can be one’s service to the society, efforts made by him/her to bring balance in the society and his/her vision or ideas about the same. This will not only enhance the living standards of the poor, but will also induce in the young minds the sense of giving and sharing, along with that it will help improve the human relations. It may bring some other positive outcomes as well like decreased crime rate and power to discrimination. This will also change the

Common man’s perception of the privileged stereotyped for being worthless and plain lucky.

I have worked as a volunteer for an NGO. I worked as a teacher for duration of 3 months. This decision was triggered by monotonous life style working as an IT professional. The weekdays were occupied with work till late night and weekend with boredom or party .To list a few things that encompass majority of time of an IT professional’s life were long working hours, Boozing, Girlfriend and a race for luxurious items. Till date, I feel the most satisfying job and feeling for me was teaching for NGO. It can satiate your soul. I feel content as I was able to pay back to society. It saved me from falling prey to any of the bad habits or at least it helped me in killing my frustration period.

Having spent 3 years in Pune I've observed an increase in the number of NGOs and volunteers opting for weekend time for social service. I was amazed to see the enthusiasm and spirit of youngsters when I visited some NGO for the first time. I was glad to find people working hard for NGOs as they are now informed enough of their duties and responsibilities.

I realized that serving our blood is, of course, our duty but so is the service to the society because it’s ‘me’, ‘you’ and many others like ‘us’ who make this society. We need to take an initiative for CSR not for anyone but for ‘us’. Let’s just spread the word and take a step. We may not see an immediate effect, but if each one of us starts realizing its importance then gradually, we may end up having an all new, a better society to be called a part of!





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